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# Southern Made - Digital Solutions Lab

## Sitemaps
- [XML Sitemap](https://www.southernmade.com/sitemap_index.xml): Includes all crawlable and indexable pages.

## Posts
- [Why Creative Agencies Need a Single Vendor Solution for Technical Execution](https://www.southernmade.com/single-vendor-solution-creative-agencies): If that sounds familiar, you're not alone. And the fix isn't better project management. It's a single vendor solution, one technical partner that owns the full stack so your agency can focus on what it actually does best: creative work and client relationships.
- [6 Ways Brands Are Using AI in Experiential Marketing in 2026](https://www.southernmade.com/6-ways-to-use-ai-in-experiential-marketing-2026): AI in experiential marketing has moved past the pilot phase. Brands across CPG, QSR, entertainment, and automotive now build AI directly into their activations, from web AR experiences that run inside a browser to sweepstakes platforms with real-time fraud detection. This article covers the six most impactful applications, what each one looks like in practice, and what it takes to build them.
- [From Idea to Impact: Keeping Project Momentum Moving When Development Begins](https://www.southernmade.com/from-idea-to-impact-keeping-projects-moving-when-development-begins): Keep project momentum strong when development begins with milestone-driven planning, decision gates, clean handoffs, and metrics that sustain delivery velocity.
- [Why Agencies Don’t Need More Developers. They Need a Technical Partner](https://www.southernmade.com/technical-partner-for-agencies): Finding the right technical partner for agencies is one of those problems nobody talks about at conferences or on podcasts. But it shows up every time an ambitious team wins a pitch. The concept landed, the client said yes, and your team is fired up because the work actually matters this time. Then the conversation shifts from "what" to "how." And that shift changes the energy in the room fast.
- [How to Measure Experiential Marketing ROI: Beyond the Headcount](https://www.southernmade.com/how-to-measure-experiential-marketing-roi): If you're planning your next campaign and want to build it with real experiential marketing ROI measurement from day one, let's talk. We've been in the trenches on this long enough to know what works and what's just noise.
- [We’re Hiring a Senior Experiential Producer](https://www.southernmade.com/were-hiring-a-senior-experiential-producer): We’re looking for a Senior Experiential Producer/Project Manager who thrives in the chaos of experiential work - onsite activations, touchscreens, custom hardware, games, and all the things that light up, move, and make people stop and ask, “who built that?”
- [How to Bring Big Creative Ideas to Life (Even Without an In-House Technical Team)](https://www.southernmade.com/build-big-ideas-without-in-house-techical-team): The pace of digital is only speeding up. New frameworks, AI integrations, privacy laws, and tech stacks evolve every few months. It’s nearly impossible for in-house technical team to stay fluent in all of it. But you don’t need to. You just need a partner who does. When your team doesn’t have to worry about the backend, you get to focus on what really matters: delivering experiences that move people, earn trust, and make your client look like a hero.
- [How Grubhub Turned a $1 Slice Into a Seamless NYC Pizza Experience](https://www.southernmade.com/grubhub-seamless-1-pizza-promotion): A great $1 pizza promotion feels like a no-brainer in New York City, but there’s a big difference between a clever idea and an experience people actually show up for. When Grubhub set out to reintroduce the Seamless app with an NYC-focused $1 pizza promotion, the mission was simple: make it fast, make it fun, and remove the friction between hunger and that first hot slice.
- [Now Hiring: Director of Projects](https://www.southernmade.com/now-hiring-director-of-projects): As the Director of Project Management, you will be the linchpin between our project management teams and the executive leadership, specifically acting as a bridge to the CEO. Your role will focus on leading, mentoring, and enhancing the efficiency of our project managers, who are divided into specialized groups handling various scales and types of projects. You will play a crucial role in advocating for the team's needs, driving the evolution of our project management practices, and ensuring the delivery of top-tier service to our clients.
- [Now Hiring: Business Development Manager](https://www.southernmade.com/now-hiring-business-development-manager): As a Sales Executive/Business Development Manager, you will be instrumental in driving our agency's growth by generating leads, prospecting new business opportunities, and developing digital concepts that meet the evolving needs of our clients. This role requires a strategic thinker with a knack for networking, negotiation, and effectively communicating our value proposition. Your success in this role will be measured by your ability to close deals, meet sales targets, and ensure a seamless transition of clients to our project management teams.
- [Now Hiring: Staff Engineer](https://www.southernmade.com/now-hiring-staff-engineer): As the Staff Engineer, you will play a pivotal role in shaping the technical direction of our projects and ensuring their successful execution. Reporting directly to the CTO, you will serve as a key technical advisor to our sales teams, project managers, and developers. Your expertise will guide the selection of technology stacks, solve complex technical challenges, and ensure the technical viability and excellence of our solutions. This role is designed for a technical leader who is equally comfortable in strategic planning and hands-on technical problem-solving.
- [Now Hiring: Project Manager](https://www.southernmade.com/now-hiring-project-manager): As a Project Manager, you will play a pivotal role in overseeing the successful delivery of over 50 projects annually. Your expertise in project management, leadership, and technical understanding will ensure projects are completed on time, within budget, and to the highest quality standards. You will lead project teams, manage client relationships, and collaborate closely with our sales, technical, and operations teams to achieve outstanding project outcomes.
- [Our Book Club Turns One](https://www.southernmade.com/our-book-club-turns-one): Dear Book Club Enthusiasts,
- [6 Creative Ways Brands Can Leverage AI](https://www.southernmade.com/6-creative-ways-brands-can-leverage-ai): As traditional methods become less effective in a digital-first world, brands must turn to new technologies to break through the noise and make a lasting impression. One technology that's causing waves in the industry is Artificial Intelligence (AI). No longer confined to the realms of science fiction, AI is now a powerful tool that is transforming the way brands engage with their audiences. From providing ultra-personalized experiences to predicting future consumer trends, AI is redefining the boundaries of what is possible in experiential marketing.
- [Gen Z Marketing: Fresh Routes to Consumer Engagement](https://www.southernmade.com/gen-z-marketing-fresh-routes-to-consumer-engagement): There's no denying that Gen Z is a one-of-a-kind group, characterized by their unique expectations, attitudes, and quirks that distinguish them from their predecessors. As a marketer, immersing yourself in the complex world of this generation is crucial for staying competitive and relevant.
- [2023’s Augmented Reality Trends: A Fun and Informative Deep Dive](https://www.southernmade.com/2023-augmented-reality-trends): Augmented reality (AR) is becoming a digital playground, with innovations and opportunities popping up like confetti. ???? In a recent LinkedIn post, Melinda Lathrop chatted about the major augmented reality trends of 2023 that are changing how we interact with technology. In this blog post, we'll dig a little deeper into these trends and explore how businesses can jump on the AR bandwagon to create immersive and engaging experiences for their audiences.
- [Summer Fridays at Southern Made!](https://www.southernmade.com/summer-fridays-at-southern-made): By now you have probably heard of Summer Fridays. It's a practice where companies help support their teams mental health and happiness through work-life balance, with the key component being some version of a 4 day work week with Fridays being part time, on demand, or completely off. These policies comes in many forms and are specific to each company. You have arrived here likely from a link in an email from someone on our team saying they will be off on a given Friday. So let me describe our policy more for you to understand.
- [Ways to Boost User Engagement with Technology](https://www.southernmade.com/ways-to-boost-user-engagement-with-technology): We ALL have to adapt our marketing strategies in new ways that entice and engage consumers and fans. With a few easy steps, and a partnership with Southern Made, your company could quickly enhance your user engagement and understand what exactly it is that they want.
- [Digital Marketing Internship – Get Real World Experience Working on 100s of Projects](https://www.southernmade.com/digital-marketing-internship): Southern Made is seeking a rare combination of creativity and meticulousness. Someone who utilizes both brain hemispheres with the agility to rapidly flex between the two. This role fuses client services, marketing, and project management skills into one dynamic experience.
- [In Support of Nashvillians Impacted by the Tornado](https://www.southernmade.com/in-support-of-nashvillians-impacted-by-the-tornado): In the early morning hours of Tuesday March 3rd, while most Nashvillians slept, an F3 tornado wreaked a path of destruction through our city leaving a wake of devastation in many Middle Tennessee communities. This tragedy has directly affected our families, friends and neighbors.
- [Carrie Underwood – Cry Pretty Snapchat Lens Case Study](https://www.southernmade.com/cry-pretty): In order to publicize Carrie Underwood’s new album, Cry Pretty, Universal Music Group wanted to create an engaging and fun experience for fans. Southern Made partnered with Universal Music Group to create an Augmented Reality filter that transformed users face to make it look like they were “Crying Pretty” with glittery tears that looked like Underwood’s album cover. The goal was to create a filter which played her song and could be shared on social media.
- [The Music of Our Clients](https://www.southernmade.com/the-music-of-our-clients): We are blessed to be able to work with so many amazing clients, many of whom are in the music business. As a tribute to some of the amazing artists we have worked with, we have compiled this playlist of tracks from some of the different campaigns we have worked on. Enjoy this eclectic mix which includes everything from the Game of Thrones concert series to Jeremih – and everything in between.
- [Chili Cook-Off 2018](https://www.southernmade.com/chili-cook-off-2018): As the temperatures drop and it gets chilly outdoors, we are bringing the chili indoors with our annual Chili Cook-off! If a chili cook off in the Southern Made office reminds you of Kevin’s iconic chili drop from The Office, you have the right idea.

## Pages
- [Frequently Asked Questions About Us](https://www.southernmade.com/faq): Do you offer support after a project launches? 
- [Thank You for Reaching Out!](https://www.southernmade.com/thank-you-2): We're going to get back to you ASAP. But if you need answers more quickly, give Adam a call at 615-319-9393 right now. Pants on fire and can’t wait? Drive out to our office in Nashville West! 844 Hillwood Blvd. See you soon, we will start the coffee.
- [We Build What You Pitch](https://www.southernmade.com/for-agencies)
- [SOC 2 Certified – Security & Compliance](https://www.southernmade.com/security): soc 2 certified
- [Looking for a Technical Partner to Work With?](https://www.southernmade.com/want-to-work-with-a-technical-partner): At Southern Made, your goals become our missions. We believe in a partnership approach, where your ambitions, challenges, and milestones are shared and celebrated as our own. This collaborative spirit ensures a deeper understanding of your needs and a commitment to delivering results that matter. With a legacy of 1,000's of successful projects and satisfied partners, our work speaks for itself. We're not just about promises; we're about tangible results that drive growth, enhance engagement, and amplify your brand's digital presence. We would love to work with you, and be that technical partner you need.
- [Thank You!](https://www.southernmade.com/thank-you)
- [Southern Made Privacy Policy](https://www.southernmade.com/privacy-policy): Our website address is: https://www.southernmade.com. We are a digital solutions lab helping businesses with their custom web and marketing needs.
- [Blog](https://www.southernmade.com/blog)
- [Southern Made – A Technical Agency](https://www.southernmade.com/)
- [Southern Made – Who are we? And why are we here?](https://www.southernmade.com/about)
- [The Southern Made Lab](https://www.southernmade.com/lab): Things might get a little weird in here, just letting you know. In our quest to feed our unending hunger and curiosity, the Southern Made Lab is a place where we can post about emerging technologies, in-house experiments and wacky digital ideas. There is no such thing as failure in the lab, only learning. You never know what we might be playing with here. You might also like our blog. If not, head over to our portfolio of work to see what is new.
- [Southern Made Portfolio of Work Includes 1000’s of Projects](https://www.southernmade.com/work): Southern Made is a Digital Solutions Lab. To us, this is different than being just another web development shop. We pride ourselves on working intimately with our clients to create high quality and technologically on point solutions. Below is some of our work, a small selection from our portfolio, for you to get a sense of who we are. We have created 1000's of custom apps, websites, interactive experiences and other technical products for our clients.
- [Contact](https://www.southernmade.com/contact): Ready to start a conversation? Fill out the form below and we will get back to you! Need answers more quickly? Give Adam a call at 615-319-9393 right now. Pants on fire and can't wait? Drive out to our office in Nashville West! 844 Hillwood Blvd. See you soon, we will start the coffee.

## Our Works
- [Amazon Grocery Mobile Tour](https://www.southernmade.com/work/amazon-grocery-mobile-tour): Supporting the launch Amazon’s Grocery delivery in Florida, we hit the road with a high energy mobile tour through Miami, Tampa, and Orlando, delivering fresh produce, exclusive swag, and good times along the way. Each day, hidden Golden Bananas redeemable for Amazon gift cards infused every stop into a surprise filled hunt, transforming a service launch into an unforgettable introduction to grocery delivery, Amazon style
- [Land Innovations Website](https://www.southernmade.com/work/land-innovations-website): Land Innovations reimagined digital real estate marketing with a modern platform that brings master-planned communities to life through immersive storytelling, interactive site plans, and stunning visual design. The website transforms community vision into an engaging digital destination that inspires prospective buyers, attracts investors, and generates qualified leads
- [Brisk x Splatoon Raiders](https://www.southernmade.com/work/brisk-x-splatoon-raiders): Brisk teamed up with Nintendo to reward gamers with a purchase driven promotion inspired by Splatoon Raiders. Each receipt validation resulted in a chance to win Splatoon Raiders, Nintendo Switch 2 consoles, and exclusive prizes through a frictionless receipt validation experience that blended retail, gaming culture, and high-value rewards into an addictive shopper marketing campaign
- [NBC College Football Bus](https://www.southernmade.com/work/nbc-college-football-bus): NBC Sports hit the road for college football’s opening weekend with two custom fan buses; one celebrating the Big Ten and another dedicated to Notre Dame, both bringing game day energy directly to fans. A secure custom RSVP platform with integrated digital waivers powered participation, while interactive moments and giveaways transformed each stop into a high-energy kickoff celebration for NBC Sports and Peacock
- [Progressive Motocross Sweepstakes](https://www.southernmade.com/work/progressive-motocross-sweepstakes): Progressive dropped SuperMotocross fans straight into the action with a high-octane sweepstakes delivering the ultimate VIP weekend at Anaheim 1. From exclusive rider meet-and-greets to behind-the-scenes track access, the campaign turned SMX fandom into an adrenaline-fueled, money-can’t-buy experience
- [Poppi Back to School Sweepstakes](https://www.southernmade.com/work/poppi-back-to-school-sweepstakes): Poppi gave back-to-school season a serious glow-up, turning the annual rush into a high-energy chance to Slay the School Year. Fans entered daily for shots at $1,000 weekly prizes and a $25,000 grand prize, bringing poppi’s bold personality to one of the biggest shopping moments of the year
- [Pepsi NFL Sweeps](https://www.southernmade.com/work/pepsi-nfl-sweeps): Multi brand collaboration among Pepsi, Mountain Dew and 7-Up, ignited a national NFL themed promotion turning purchase into a chance to score unforgettable football experiences. Fans across Canada submitted receipts for the opportunity to win an incredible lineup of official NFL prizes including tickets, VIP experiences and exclusive merchandise.  Delivering season-long excitement, driving repeat purchases, and bringing the thrill of game day to every shopping trip.
- [Lays FIFA Bandwagon](https://www.southernmade.com/work/lays-fifa-bandwagon): Lay’s hit the road in a custom bright yellow Bandwagon semi, delivering FIFA World Cup™ fever, flavor, and fan experiences to communities across America. Dedicated microsite served as the digital command center for the nationwide tour, enabling fans to track upcoming stops, explore event schedules, relive event highlights, browse photo galleries, and discover exclusive activities at each destination. 
- [Zach Top Jukebox](https://www.southernmade.com/work/zach-top-jukebox): Zach Top brought country music nostalgia to the heart of CMA Fest with a custom interactive jukebox.  Fans stepped up to the vintage inspired installation, scanned a QR code, and unlocked exclusive access to tour dates, presale tickets, and upcoming stops on the highly anticipated Cold Beer & Country Music Tour. Blending old-school country charm with modern technology, the activation transformed a traditional tour announcement into a memorable fan experience that generated excitement, engagement, and data capture.
- [Touchland Mist Truck](https://www.southernmade.com/work/touchland-mist-truck): High-energy Touchland pop-up truck transforms NYC into an immersive launch moment for the brand’s new body mist collection. As consumers test each scent, interactive technology detects proper usage in real time, triggering the truck to glow green or red,  turning product education into a bold, gamified experience built for crowds and social sharing
- [Doritos Build Bold: A Sweepstakes Microsite That Runs Two Promotions at Once](https://www.southernmade.com/work/doritos-build-bold-sweepstakes-microsite): Sculpt the Statue of Liberty out of Doritos. Build the Capitol dome chip by chip. Doritos Build Bold turned a bag of chips into a $250,000 dare, and Southern Made built the sweepstakes microsite that runs the whole thing. Plan it, build it, submit it: every fan sculpture of an iconic American landmark was a shot at the grand prize, no experience required, just boldness. Behind that simple invitation sits a national promotion with two separate games, daily entries, instant wins, and a registration flow that had to hold up across packaging, web, and social all at once.
- [UBER One Arcade](https://www.southernmade.com/work/uber-one-arcade): The One Arcade is a fast-paced digital playground evoking nostalgia and igniting the competitive spirit.  High-energy video games, leaderboards and discounts from Uber One delivers an experience that keeps fans engaged.  A rare bend of throwback fun with instant-win excitement and  that keep fans playing, sharing, and chasing high scores.
- [Progressive “Ride Into Adventure” Sweepstakes Microsite](https://www.southernmade.com/work/progressive-sweepstakes-microsite): Progressive teamed up with their agency partner on a national motorcycle sweepstakes, and brought Southern Made in to build the sweepstakes microsite and run the promotion end to end. The result is rideintoadventure.com, a registration site that turns event foot traffic into verified entries for a custom motorcycle grand prize. It opened June 1, 2026 and runs through the end of the year.
- [Foster 50 Challenge Pedigree Foundation](https://www.southernmade.com/work/30272): The Foster 50 Challenge mobilizes animal shelters and rescue organizations nationwide to grow foster participation and save more pets through a large-scale, community-driven initiative. Participating organizations compete to expand their foster networks and drive measurable impact for a chance to earn a share of more than $240,000 in grant funding transforming foster recruitment and engagement into real financial support for lifesaving programs
- [Toyota Stagecoach Slot Machine](https://www.southernmade.com/work/toyota-stagecoach-slot-machine): Custom fabricated slot machine built directly into the trunk of the Toyota RAV4 transforms the vehicle into a high-energy festival attraction. Fans press individual buttons to stop each spinning wheel for a chance to win exclusive prizes, creating an interactive, crowd-driven experience that blends the thrill of gameplay with Toyota’s adventurous Stagecoach presence
- [Pepsi Match Day Sweepstakes](https://www.southernmade.com/work/pepsi-match-day-sweepstakes): Pepsi’s FIFA-themed “Matchday Deserves Pepsi” campaign turns every soccer watch party into a rewarding fan experience by inviting consumers to purchase participating Pepsi products, scan their receipts, and instantly validate entries for a chance to win cash rewards via Venmo or PayPal. Supported by weekly prize drawings and digital engagement throughout the tournament, the campaign blends fandom, commerce, and real-time rewards to keep excitement high all season long
- [T-Mobile Adventure on Us Sweepstakes](https://www.southernmade.com/work/t-mobile-adventure-on-us-sweepstakes): T-Mobile invites consumers to unplug with Do Not Disturb Season, a nationwide call to silence everyday distractions and reconnect with America’s national parks. Through a digital sweepstakes, consumers enter for a chance to win unforgettable outdoor getaways, reinforcing T-Mobile’s promise to keep you connected, even when you’re off the grid
- [Lay’s FIFA Instant Win](https://www.southernmade.com/work/lays-fifa-instant-win): Lay’s fuels the excitement of FIFA World Cup 26™ with an interactive campaign that turns chips and dips across the portfolio into gateways to rewards. Consumers simply scan participating Lay’s products to unlock entries for the chance to win exclusive FIFA merchandise, instant-win prizes, and even a once-in-a-lifetime trip to the FIFA World Cup 26™ Final, transforming everyday snacking into a high-energy celebration of soccer fandom
- [Church’s Chicken Record Breaking Dip](https://www.southernmade.com/work/churchs-chicken-record-breaking-dip): Church’s turned sauce into spectacle with a bold, record-chasing activation—inviting fans to RSVP online and secure their spot in a Guinness World Record attempt for the largest simultaneous dip. Blending digital sign-up with a high-energy live event, the campaign transformed a simple product moment into a massive, participatory experience—driving buzz, foot traffic, and unforgettable brand engagement
- [Jack in the Box Turned a Cup Into a Golden Ticket With an Instant Win Sweepstakes for a $75,000 Grand Prize](https://www.southernmade.com/work/instant-win-sweepstakes-jack-in-the-box): Jack in the Box turned an ordinary cup into a golden ticket, and the instant win sweepstakes behind it gave fans a daily shot at cash and a run at a $75,000 grand prize. Buy the meal, find the code, enter it, and the screen tells you right then whether you won. Southern Made built the platform that powered all of it: 3 million unique codes, daily instant-win results, and a grand prize sweepstakes running underneath every single entry.
- [A Sweepstakes Microsite With a Daily Instant-Win Game](https://www.southernmade.com/work/sweepstakes-microsite-instant-win-referral): We built a sweepstakes microsite where fans of a national family-entertainment brand register once, then come back every day to flip cards for an instant-win prize, all tied to a global summer soccer event. One sign-up enters them in the grand prize drawing and hands them a referral link that can earn up to ten more entries when friends join. We engineered the whole thing, the registration flow, the daily game, the sweepstakes, and a viral referral engine, in 47 days from kickoff to launch.
- [Poppi Love Island](https://www.southernmade.com/work/poppi-love-island)
- [American Dew Sweepstakes](https://www.southernmade.com/work/american-dew-sweepstakes): Mountain Dew re-introduced itself as American Dew, a bold, limited-time rebrand celebrating its roots and America’s 250th anniversary. Featuring patriotic, collectible packaging and a nationwide sweepstakes, fans scanned products using OCR technology to seamlessly enter weekly sweeps for a chance to win, turning every purchase into an instant, interactive moment
- [LVT Trade Show Video Games](https://www.southernmade.com/work/lvt-trade-show-video-games): LVT transformed its brand presence into a high-energy, retro-inspired arcade, incorporating  nostalgic, fast-paced games to attract attendees and inspire exploration. Designed to mirror classic arcade experiences, the activation blended playful competition with storytelling, creating an engaging, hands-on learning moment that sparked interaction and transformed complex security solutions into something approachable, memorable, and genuinely fun.
- [Good2Grow Bigger](https://www.southernmade.com/work/good2grow-bigger): good2grow goes BIG!  Leveling up its fan-favorite drinks with BIGGERa supersized, kid-first experience featuring 65% more juice and boosted nutritional benefits like Vitamin C, D, zinc, and calcium. Blending fun and function, the larger bottles pair bold flavors with collectible character tops and spill-proof design, turning everyday hydration into a more engaging, better-for-you moment that both kids and parents love.
- [Monarch Education Platform](https://www.southernmade.com/work/monarch-education-platform): Monarch’s platform seeks to transform the cumbersome and fragmented school enrollment process by delivering a streamlined, modern enrollment experience designed to help schools capture, nurture, and convert prospective families with ease. From intuitive lead capture to automated follow-ups and centralized dashboards, the platform transforms a fragmented, manual process into a seamless, data-driven journey, empowering schools to boost enrollment, track engagement, and turn interest into action at every step.
- [bubly + Super Mario Galactic Mission](https://www.southernmade.com/work/bubly-super-mario-galactic-mission): bubly launched a cosmic campaign in collaboration with Nintendo’s Super Mario Galaxy Movie, introducing limited-edition, galaxy inspired flavors and character cans that bring the franchise to life. Fans scanned cans to collect “Star Bits,” unlock rewards, and hunt for rare hidden Galaxy Cans, turning every purchase into a gamified quest. Fusing blockbuster entertainment, product innovation and interactive gameplay, bubly transformed everyday purchases into an immersive, repeat play adventure
- [Petsmart Blues Breakup](https://www.southernmade.com/work/petsmart-blues-breakup): PetSmart transformed loyalty into a culturally relevant moment with Breaking Up With the Blues, a playful sweepstakes that dared pet parents to dump their old retailers and commit to PetSmart Autoship. With humor, heart, and a National Breakup Day in-store twist, the campaign fueled buzz, drove sign-ups, and turned routine shopping into a fun, rewarding relationship upgrade.
- [Good2grow Stars and Stripes Sweepstakes](https://www.southernmade.com/work/good2grow-stars-and-stripes-sweepstakes): good2grow celebrated America’s 250th anniversary with the launch of limited edition, American themed bottles, featuring iconic U.S. landmarks.  Turning every purchase into a gateway to adventure, the campaign paired patriotic packaging with a nationwide sweepstakes, offering families the chance to win a once-in-a-lifetime trips to experience these epic destinations in person. Blending celebration, exploration, and brand engagement into a powerful tribute to America
- [Audible Story Booth](https://www.southernmade.com/work/audible-story-booth): Audible launched StoryBooth, an interactive, social-first experience that invites consumers to animate and narrate their own personal stories using custom audio tools and prompts. By blending user creativity with shareable storytelling mechanics, the campaign drives deep emotional engagement, boosts brand affinity, and amplifies listener discovery through authentic, meaningful expression
- [How a Headless WordPress Migration Rebuilt Pixite Into a B2B-Ready Platform](https://www.southernmade.com/work/headless-wordpress-migration-pixite): This headless WordPress migration took a beloved consumer app brand and turned its hard-to-manage website into a polished platform built to win licensing partners. Pixite makes creative photo and design apps with hundreds of thousands of fans, but its old headless setup was complex to update and pitched almost nothing to the white-label partners the company wanted to land next. We rebuilt the whole thing on a flexible, content-managed platform: reusable templates that now powers seven fully branded app pages, around 300 blog posts carried over intact, and an architecture built to hold millions of visitors a month.
- [Unilever Fan Fresh Sweepstakes](https://www.southernmade.com/work/unilever-fan-fresh-sweepstakes): Unilever brought the madness to life with Fan Fresh, a basketball-fueled, receipt-driven sweepstakes across its personal care product portfolio, turning everyday purchases into a shot at the ultimate Final Four experience. Blending tournament hype, instant-win moments, and high-value prizing, the campaign drove repeat engagement while placing Unilever at the center of game-day rituals
- [Four Loko Digital Slot Machine](https://www.southernmade.com/work/four-loko-digital-slot-machine): Four Loko goes all-in, high-roller style in launching the brand’s newest flavor: Jackpot, a bold juicy strawberry daiquiri sensation brought to life through a flashy, casino-inspired digital experience. Centered around a retro slot machine, the campaign turned every spin into a chance to win, culminating in a wild private jet grand prize experience.  Ultimately driving buzz, fueling trial, and capturing the rush of experiencing the luxury of a balling lifestyle. 
- [Lays FIFA Sweepstakes](https://www.southernmade.com/work/lays-fifa-sweepstakes): Lay’s tapped into FIFA World Cup 2026 fandom with Lay’s FWC26, a high-energy digital sweepstakes where fans enter for a chance to become the “Fan of the Match” and win ultimate World Cup experiences, including trips to World Cup matches, pitch access, halftime Jumbotron features, merchandise and more. The campaign amplifies Lay’s global “No Lay’s, No Game” momentum and connects the iconic snack brand to the biggest moments in sport and fan culture.
- [Aunties Know Best](https://www.southernmade.com/work/aunties-know-best): Aunties Know Best is a culturally driven contest fueled by the Singapore Tourism Board, that substitutes swiping in favor of real connection. Inviting singles to submit their profiles for a chance to be matched by celebrity “aunties” and a seasoned matchmaker for a curated first date in Singapore. With the city’s world-class food, vibrant culture and unforgettable experiences as the backdrop, the campaign taps into intuition over algorithms to spark authentic connection and memorable storytelling.
- [Mezcal Amaras Sweepstakes](https://www.southernmade.com/work/mezcal-amaras-sweepstakes): Amarás elevated its premium mezcal brand with a spirited digital sweepstakes, inviting consumers to sip, engage, and enter for a chance to win unforgettable World Cup match experiences. Blending culture, craft, and celebration, the campaign transforms every pour into a gateway to global excitement while positioning Amarás at the intersection of elevated taste, lifestyle, and once-in-a-lifetime moments
- [poppi Festival Sweepstakes](https://www.southernmade.com/work/poppi-festival-sweepstakes): poppi cranked festival season to full volume with a high energy sweepstakes that places fans center stage, while offering opportunities to win the ultimate California festival getaway, a meet-up with Jake Shane, and weekly concert cash to keep the vibes going. Fueled by music, culture, and pure FOMO, the campaign harmonizes everyday moments with epic festival experiences
- [American AI Festival](https://www.southernmade.com/work/american-ai-festival): The inaugural American AI Festival which congregates policymakers, innovators, and industry leaders to shape the next era of AI deployed a centralized event hub.  Designed to inform, inspire, and spark connection, the platform serves as the nexus for registration, programming, and thought leadership, fueling momentum around innovation, collaboration, and America’s leadership in AI.
- [Quaker FIFA Promotion](https://www.southernmade.com/work/quaker-fifa-promotion): As an official sponsor of the FIFA World Cup 26™, Quaker activated its full portfolio of products through a dynamic, fan-fueled sweepstakes and instant-win experience; turning everyday purchases into a gateway to the world’s largest sports stage. By harnessing global soccer passion, rewards, and repeat-play mechanics, the campaign drove massive engagement while cementing Quaker at the heart of the game.
- [DIRECTV Experiential Pop-Up](https://www.southernmade.com/work/directv-experiential-popup): DIRECTV hosted an interactive experiential pop-up experience that invites guests to take a curated entertainment quiz to discover their perfect DIRECTV Genre Pack, enjoy seasonal treats and exclusive giveaways, and deepen brand affinity through personalized content discovery.
- [Poppi Super Bowl Sweepstakes](https://www.southernmade.com/work/poppi-super-bowl-sweepstakes): Poppi brought the Big Game energy to life with a bold, fan-first digital sweepstakes that tapped straight into football fever. By blending easy entry with high-stakes excitement, the campaign drove buzz, fueled participation, and positioned Poppi as a must have drink for Super Bowl celebrations.
- [Green Bay Packers Hotline](https://www.southernmade.com/work/green-bay-packers-hotline): The Green Bay Packers Hotline is an interactive fan engagement experience that invites fans to call a memorable number to hear hype-driven messages, support their favorite players, and participate in Pro Bowl voting, driving excitement and real-time fan interaction.
- [Sneaker Launch Gifts](https://www.southernmade.com/work/sneaker-launch-gifts): Across five major sneaker launches, our team produced and fulfilled 5,500+ premium promo items, activating 10 cities nationwide, with each item uniquely designed to reflect the sneaker it celebrated. The giveaways extended the energy of each drop well beyond the store. 
- [Gamma 11 Ornaments](https://www.southernmade.com/work/gamma-11-ornaments): For the Jordan Gamma 11 launch, we produced 9,000 custom ornaments, each crafted as a miniature replica of the Gamma 11 sneaker. Shipped to 150 retail locations nationwide, the ornaments transformed a seasonal gift into a collectible moment. 
- [Audible Love Match](https://www.southernmade.com/work/audible-love-match): Audible Love Match is an interactive digital experience that invites users to swipe through playful questions to uncover their unique romance style, captivating new audiences through personalized storytelling, sparking emotional connection, and driving discovery of Audible’s rich world of romantic audio content.
- [Google Shopping Campus Tour](https://www.southernmade.com/work/google-shopping-campus-tour): Google Shopping debuted its Back-to-Campus Tour at Lollapalooza featuring a 30-foot dorm inspired container packed with décor, class supplies and school essentials. As the central interactive element, students played a giant touch-screen instant win game, tapping through trending Shop by Google items for a chance to score prizes and kick off the school year in style.
- [Amazon Global: Peccy’s Customer Connect](https://www.southernmade.com/work/amazon-global-peccys-customer-connect): Peccy’s Customer Connect is an interactive, multilingual digital experience for warehouse employees worldwide that combines mini quizzes and games to reinforce safety and packaging standards, rewarding learning through unlockable accessories and outfits for mascot Peccy. The game aims at driving engagement, comprehension, and global participation through play!
- [Media Launcher Trade Show App](https://www.southernmade.com/work/media-launcher-trade-show-app): The Media Launcher Tradeshow App empowers in-booth teams to seamlessly demonstrate the Media Planning Rules Engine, translating a highly complex system into an intuitive, guided experience for prospective clients. Technical teams, the app showcases the powerful logic and efficiency behind Media Launcher’s ability to rapidly generate optimized media plans tailored to each client’s marketing objectives and budget constraints.
- [Integra: Website](https://www.southernmade.com/work/integra-website): Integra orchestrated a polished digital transformation that captures the company’s strength, vision and market leadership in data center construction by crafting a streamlined, high-impact website featuring bold visuals, intuitive navigation, and portfolio-driven storytelling.
- [Lainey Wilson x Verizon: Call A Cowboy](https://www.southernmade.com/work/lainey-wilson-x-verizon-call-a-cowboy): In a celebration of country spirit, fans were whisked away into a world where they could truly call a cowboy. Stepping into the vibrant phone booth, they found themselves face-to-face with real Nashville cowboys, who shared stories and laughter, embodying the essence of the song. For some, this special connection led to an unexpected adventure, as they joined their newfound friends, cowboy hats in tow, to experience Lainey Wilson's electrifying concert.

## Categories
- [Blog Posts](https://www.southernmade.com/category/blog-posts)
- [Case Study](https://www.southernmade.com/category/case-study)
- [Clients](https://www.southernmade.com/category/clients)
- [Culture](https://www.southernmade.com/category/culture)
- [Job Openings](https://www.southernmade.com/category/job-openings)
- [News](https://www.southernmade.com/category/news)
- [Partner Playbook](https://www.southernmade.com/category/blog-posts/partner-playbook)

## Work types
- [Automotive](https://www.southernmade.com/work-type/automotive): Our expert team specializes in cutting-edge web experiences that engage and inform. From immersive 3D to intuitive platforms, we deliver personalized solutions that meet your unique automaker needs.
- [B2B](https://www.southernmade.com/work-type/b2b): Our expert team specializes in cutting-edge experiences that engage and inform. From simple to intuitive custom platforms, websites, and mobile apps, we deliver personalized solutions that meet your unique needs.
- [Consumer Technology](https://www.southernmade.com/work-type/consumer-technology): Need innovative interactive solutions for the consumer technology industry? Our team specializes in cutting-edge web experiences that engage and inform. From simple to custom intuitive platforms, websites, and mobile apps, we deliver personalized solutions that meet your unique needs. 
- [CPG](https://www.southernmade.com/work-type/cpg-brands): Our technology company specializes in building interactive web experiences that engage and convert. From customized e-commerce platforms to immersive product showcases, we use the latest tools and techniques to deliver personalized, user-friendly solutions that meet the unique needs of consumer packaged goods companies.
- [Custom Branded Merch + Kits](https://www.southernmade.com/work-type/custom-branded-merch-kits)
- [Digital Promotions](https://www.southernmade.com/work-type/digital-promotions): Our technology team specializes in creating captivating marketing promotions and sweepstakes that turn consumers into loyal brand advocates, building a lasting connection with your brand.
- [Emerging Technology](https://www.southernmade.com/work-type/emerging-technology): Our expert team leverages the latest trends & technologies to create custom solutions for your business. From VR and AR to AI and Metaverse, we help you harness the power of emerging technologies to take your business to the next level.
- [Entertainment](https://www.southernmade.com/work-type/entertainment): We specialize in building interactive web experiences that engage and captivate audiences. From immersive virtual events to customized content platforms, we use the latest tools and techniques to deliver personalized, user-friendly solutions that meet the unique needs of entertainment industry professionals.
- [Event Activations](https://www.southernmade.com/work-type/event-activations): Create unforgettable event activations with our technology agency. We specialize in immersive campaigns that captivate audiences and drive results. From live events to digital installations, we bring your brand to life.
- [Finance](https://www.southernmade.com/work-type/finance): We specialize in building interactive web experiences that engage and convert. We use the latest tools and techniques to deliver personalized, user-friendly solutions that meet the unique needs of financial institutions and their customers.
- [Food and Beverage](https://www.southernmade.com/work-type/food-and-beverage): We specialize in building interactive web experiences that engage and convert. From customized e-commerce platforms to immersive experiences, we use the latest technology to deliver personalized, user-friendly solutions that meet the unique needs of the food and beverage industry.
- [Health Care](https://www.southernmade.com/work-type/health-care): Looking for innovative technology solutions for health care? From mobile apps to web-based apps, we use the latest tools and techniques to deliver personalized, user-friendly solutions that meet the unique needs of healthcare providers and patients alike.
- [Interactive Experiences](https://www.southernmade.com/work-type/interactive-experiences): We design and develop custom interactive experiences that engage and captivate your audience. From interactive installations to virtual reality experiences, we use the latest tools and techniques to create unforgettable experiences that help you stand out from the competition.
- [Lifestyle Brands](https://www.southernmade.com/work-type/lifestyle-brands): We specialize in building interactive web experiences that engage and convert. From customized e-commerce platforms to immersive portals, we deliver personalized, user-friendly solutions that meet the unique needs of lifestyle brands and their customers.
- [Non-Profit Organizations](https://www.southernmade.com/work-type/non-profit-organizations): Looking for innovative marketing solutions for your non-profit organization? We specialize in building interactive web experiences that engage and inspire. From customized donation platforms to immersive impact reports, we deliver personalized, user-friendly solutions that meet the unique needs of non-profit organizations.
- [Product Discovery & Development](https://www.southernmade.com/work-type/product-discovery-and-development): We specialize in helping bring ideas to life with cutting-edge technology and innovative strategies. Our expert team of designers, developers, and strategists work closely with you to brainstorm, prototype, and develop custom solutions that meet your brand's unique needs. From idea generation to execution, we help you turn your creative vision into a reality.
- [Sports](https://www.southernmade.com/work-type/sports): Looking for innovative marketing solutions for the sports industry? We specialize in building interactive web experiences that engage and captivate fans. From customized ticketing platforms to immersive virtual events, we use the latest technology to deliver personalized, user-friendly solutions that meet the unique needs of sports teams and organizations.
- [Websites & Platforms](https://www.southernmade.com/work-type/websites-and-platforms): Our expert team specializes in designing and developing high-quality, user-friendly websites and platforms that meet the unique needs of national and international brands.
- [Wine and Spirits](https://www.southernmade.com/work-type/wine-and-spirits): We specialize in building interactive web experiences that engage and educate. From customized e-commerce platforms to immersive product experiences, we deliver personalized, user-friendly solutions that meet the unique needs of wine and spirits brands.